GTech Vision: GenAI and Symphony Transformation in Finance

Having officially stepped into 2026, the finance sector is passing through a pivotal turning point where business models are changing radically, going far beyond a mere technological evolution. Artificial intelligence is no longer just a trend; it is now the key to operational efficiency and competitive advantage. İbrahim Öztürk, GTech’s Deputy General Manager of Global Expansion and Marketing, penned a dossier for BThaber, detailing GTech’s GenAI approach, the new capabilities of the Symphony product family, and the “Sustainable Transformation” vision that is shaping the reality of finance today.

Here is the roadmap for transforming data into value in the financial world, as described by İbrahim Öztürk:

A New Era in Financial Transformation: Creating Value from Data

The dizzying speed of the technology world makes the transformation in the finance sector much more distinct now that we are in 2026. Artificial intelligence, data analytics, automation, and cloud technologies are now integral parts of financial operations. Today, the critical question for institutions has evolved from “Should we use AI?” to “How do we transform our current data into value in the fastest and most accurate way with GenAI?”.

Due to its data-intensive structure and high regulatory burden, the finance sector is at the very center of this transformation. GenAI minimizes routine analysis processes, allowing employees to focus their time on strategy development and creative processes, serving as a structural lever that expands workforce capacity.

Sustainable and Measurable Benefit with Symphony

The sustainability of value creation requires establishing a robust data architecture. As GTech, we are leading this transformation with our 25 years of experience. By equipping our flagship Symphony product family with GenAI capabilities, we have prepared a product portfolio that provides measurable benefits for financial institutions.

Our approach is based on taking GenAI beyond a theoretical concept and transforming it into a structure that creates concrete performance improvements in the daily operations of banks. Thanks to the GenAI features integrated into Symphony, banks can detect bottlenecks in processes early and perform risk assessments more consistently.

AI Support in Decision-Making Processes for Executives

The Personal Data Assistant, integrated into GTech’s Symphony Analytics platform, democratizes access to data. Utilizing the capabilities of Large Language Models (LLM), this system prevents executives from getting lost among complex reports.

Executives can receive instant responses by asking questions via a chatbot, just like messaging a teammate; for example, “What is the rate of increase in our customers coming from outside Ankara compared to last month?”. This structure, which transforms into a digital assistant (Symphony Assist) with Teams integrations, lightens the workload of data scientists and accelerates in-house AI projects by up to 10 times.

Fast Integration Requiring No Coding Knowledge: Prompt-to-Service

Symphony Labs goes beyond standard tools with its GenAI & LLM Integration Core. Our “Prompt-to-Service” technology allows business analysts to design workflows using natural language without needing deep coding knowledge. This technology shortens the integration time of development teams by 80%, providing tremendous speed in “Prompt-to-Market” time.

GenAI as Today’s Competitive Advantage

The pilot projects we carried out over the past year have proven the accuracy of our 2026 vision. Operational cost savings and increased data processing capacity show us that GenAI integration has surpassed the vision of being the technology of the future and has turned into today’s most critical competitive advantage.

As GTech, our goal is clear: To ensure that GenAI becomes a sustainable value generation mechanism in the financial world throughout 2026 and to continue guiding the sector across a wide geography.

Catch the Future Today with GTech

As the rules of competition are being rewritten in the finance sector, the GTech Symphony product family takes your institution one step ahead. Contact us to strengthen your data-driven decision-making processes with artificial intelligence and to meet our “Prompt-to-Service” technology.

Note: This article implies insights originally published in BThaber’s December 2025 issue.